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CRC for Forestry News 11 - Welcome to the CRC's new Communications Manager

The CRC for Forestry has a new Communications Manager.

John Larkin, a Tasmanian who has recently returned from more than a decade living and working in Asia, started work with the CRC in early November.

John Larkin photoJohn Larkin relaxes after returning to his home town of Hobart

John replaces Samantha Meyer, who has been with the CRC since 2010. Samantha has helped to articulate the CRC's mission at a crucial time for the industry, which is seeing immense changes in the technological and political aspects of its operations. Sam has accepted a communications position with Hydro Tasmania.

John joins the CRC from Hong Kong, where he was responsible for public relations in Asia at a major US bank. This is his first role in the forestry sector, though he is familiar with the industry from his time as a journalist with the Mercury newspaper in both Hobart and Queenstown.

"Forestry is an industry of crucial importance to Australia's economy and also to the livelihoods of those involved in it," he says. "A collaborative, strategic forestry R&D effort is essential to its future, and my job is to help ensure industry gets the full benefit from the great work being done at the CRC."

The Cooperative Research Centre (CRC) for Forestry is an Australia-wide joint venture supported by the forestry industry, research organisations, state agencies and the Australian Government. Its mission is to support a sustainable and vibrant Australian forestry industry through research, education, communication and collaboration.

"Effective and timely communication is an important way of sharing information among research partners and end users, as well as the wider community," said John. "A key part of my role will be to make science-based knowledge about forests accessible for all our major stakeholders."